Custom Software Development: Its Types and Uses
According to IBM, the process of designing, implementing, testing, and deploying custom-built software. It is a set of instructions that tells the computer how to operate. On the other hand, commercial off-the-shelf software (COTS) is designed to meet a wide range of requirements. It can then be packaged, marketed, and distributed commercially. Outsourcing software is […]
How to become a digital marketer in 2025?
A digital marketer is responsible for promoting a business and its products using online platforms. Any marketing efforts to endorse goods, services, and brands through digital channels are called digital marketing. Digital marketers handle an organization’s social media, websites, and online advertisements. He is responsible for sales leads, increasing traffic to a business, and building […]
What is Generative AI and how does it transform industries?
What is generative AI and how does it work? Generative AI is the most advanced version of artificial intelligence. From content creation to media generation, it takes the world to the next level. OpenAI’s ChatGPT has been in the lead in this technology since November 2022. According to McKinsey, more than 66% of people in […]
The Benefits of Outsourcing Digital Marketing
The main objective of every business is to increase its sales. To touch that high rise and turn a profit. Few companies have marketing, communication, SEO, and web development skills. Moreover, this is normal, and that’s why many businesses are outsourcing digital marketing. A survey of 3000 marketers was carried out in the UK in […]
